TikTok is the destination for LIVE!

TikTok is the destination for LIVE!
TikTok achieved 1 Billion MAU (Monthly Active Users) in 5 years, fastest ever seen in the industry
250k+ creators streaming every day
TikTok LIVE has a watch penetration of over 20%, which is higher than other platforms
In the past 12 months, the number of daily active users (DAU) on TikTok in the US has tripled. Every day, tens of millions of viewers are sending 10 times more gifts than before